Non Profit

Social Media for Nonprofits: A Survival Guide

These are tough economic times for everyone but they are particularly challenging for nonprofits, which are seeing a vastly increased demand for services while simultaneously experiencing a precipitous drop in donations and grant funding. An article in the March 1, 2009 edition of the San Francisco Chronicle by staff writer Meredith May, puts it this way: “Funding is drying up on all…

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Non Profit

Where Should Your Charity Gifts Go?

Wanting to give to others is good. Not knowing where you should send your charity gifts is problematic. Those that can’t decide sometimes just don’t give at all. Instead of wondering, there are quite a few things you can do to make sure you are giving what you feel is right, to causes that mean something to you. You can…

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Non Profit

Comprehensive Nonprofit Marketing Strategy to Meet Multiple Goals

For organizations designed to operate without profit, marketing is often seen as an unnecessary expense. The gap between spending on marketing – and the corresponding results – by for-profit corporations and nonprofit organizations is substantial. It is often a philosophical difference. Corporations believe they exist to make money. Nonprofits believe they exist to perform the work of their mission. But…

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Non Profit

Nonprofits Branding for the 21st Century

Since they emerged as “associations” observed by DeToqueville, almost everyone has benefited or knows someone who has benefited from a nonprofit’s service. Pragmatic Philanthropy examined these early roots. What Happens in America Happens to Nonprofits Throughout our history, philanthropic actions have been reflections of changes in law and society. In Colonial America, repudiation of aristocracy affected the seeds of philanthropy. Changes in…

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Non Profit

The Strategic Planning Process for Social Enterprise & Nonprofits

Why develop a Strategic Plan for a Social Enterprise/Nonprofit? There are many valid reasons for developing a strategic plan for a social enterprise or nonprofit. The main benefit that flows from planning is the establishment of common goals and creating a collaborative environment where all stakeholders are working towards the same mission, vision, and values. Strategic plans can also have…

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Non Profit

Top 5 Assets Nonprofits Need to Survive in Today’s Economy

Certainly, these are uncertain times for many nonprofit organizations. It didn’t take long for the weak economy to trickle down and impact (in many cases devastate) the one sector almost entirely dependent on the generosity of others for success (whether that means through donations, grants, volunteers or corporate sponsorship). Scarcity replaced abundance as the guiding principle among the giving sector…

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